not an agency. not a freelancer.

stop feeding
templated agencies.

Start working with someone who learns your business, builds trust through real content, and optimizes every step of your funnel.
Your customers don't trust stock photos and a phone number. They trust seeing your team, your work, your process. We build vertical video ads around who you are, what you do, and what makes you different, then run them through a full funnel with conversion rate optimization at every stage. Top of funnel to booked job. Tracked. Tested. Improved.
Watch the 2-Min Breakdown → See How It Works
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01
I'm local with a cinematic production background. I show up, shoot your crew, your job sites, your work. Not stock footage from a laptop across the country.
02
I only take on 10 clients at a time. You're not account #37 at some agency. You get my full attention because I'm essentially your marketing department.
03
I build full top-of-funnel to bottom-of-funnel with state-of-the-art tracking and split testing at every stage. Every dollar is tracked from impression to booked job.

Pick a slot. Let's talk.

Free 15-minute strategy call. No pitch. No pressure.

Your last agency used the same playbook for every client. That's why it didn't work.

Dear Business Owner,

Are you spending thousands a month on marketing and still can't tell what's actually working?
Have you cycled through two or three agencies that all promised results but handed you off to an account manager who's never seen your business in person?
Are you sick and tired of relying on word of mouth and hoping somebody stumbles onto your website? You know you need to be running ads but you have no idea where to start or who to trust?
Do you feel like your marketing is running on autopilot with the same templated playbook they use for every other client?

If that sounds familiar, you're not alone.

Most businesses making $2M to $10M a year hit the exact same wall.

You hired the niche marketing company. The one with the polished website that says "we help [your industry] scale."

And here's what happened:

They shot some photos or used stock content you could've pulled yourself
They built a landing page from a template they run for 40 other clients
They assigned you an account manager who sends a report once a month
Your leads were inconsistent, unqualified, or both
You're STILL not sure what's converting and what's burning money

The worst part?

You know your business deserves better. You see competitors growing. You know the work you do is just as good, if not better.

The problem isn't your business. The problem is the agency model itself.

You don't need another agency with 50 employees running the same system.

You don't need a freelancer who can do one thing well but can't connect the dots.

You need ONE person who produces cinema-grade content on location, builds and manages your ad campaigns, architects your entire funnel, and tracks and split tests every step.

That person is rare. If they have this skill set, they're not sitting in-house at one company. They've built a model where they go deep with a small number of clients and deliver in-house level results.

That's what Bates Media is.

02

content + ads +
backend. one local dedicated team.

Most agencies separate content creation from media buying. You end up with stock-looking creative running through a generic funnel. We do the opposite.

01

Produce the Content

High-quality vertical video, shot on location, designed to stop the scroll. Not stock footage. Not templates. Real content that builds trust in 3 seconds.

Vertical Video Drone Gimbal Cinema-Grade
02

Run the Ads

Facebook and Instagram campaigns built on a proven framework. Broad targeting that lets the algorithm find your best customers. 60 hook variations across five awareness levels. No guesswork.

Meta Ads Retargeting Hook Testing Pixel + CAPI
03

Capture and Convert

Leads hit a modern landing page, flow into a CRM, get qualified automatically, and route to your team. Missed call? An AI voice agent picks up. Nothing falls through.

Landing Pages CRM AI Voice Agent Automation
Content
Ads
Automation
Results
Content
Ads
Automation
Results
03
03 — the gap

you don't need
another agency.

You've tried the niche marketing companies. You've been account #37 in their system, cycling through the same playbook they run for every other company. Static photos on a landing page. A templated funnel. An account manager who's never held a camera. And you're still not getting traction.

You need an in-house marketing director. You just can't hire one.

The skill set you actually need is someone who can produce cinema-grade video content, build and manage ad campaigns, architect your entire funnel from first impression to booked job, and optimize every step with real tracking and split testing. If you hired that person full-time, you're looking at $150K+ a year. And even then you'd be lucky to find someone who can do all of it.

That's the gap I fill. You get the in-house level of attention, the skill set, the accountability. But instead of a six-figure salary, you get me at a fraction of the cost because I work with a small number of clients and go deep with each one. I'm not thinking outside the box for 50 accounts. I'm thinking outside the box for yours.

Currently serving 4 of 10 client spots
01

Not a Niche Agency

Those "we help landscapers scale" companies have 50 employees running the same system for every client. You're a number. With me, you're one of ten. I learn your business, your market, your customers. That's how you actually scale.

02

Full Funnel, Fully Tracked

Top-of-funnel vertical video ads that stop the scroll. Mid-funnel retargeting that builds trust. Bottom-of-funnel landing pages that convert. Every stage split tested. Every dollar tracked from impression to booked appointment. No guessing.

03

The Creative Is the Strategy

Most agencies outsource creative to one team and media buying to another. The left hand doesn't know what the right hand is doing. I produce the content, build the ads, and read the data. When something isn't converting, I know exactly why and I fix it the same day.

04

Local. Not Remote.

Your content needs to feel like your business. That means I show up. I'm in Jupiter. I shoot your crew, your trucks, your job sites, your finished work. Your customers see real people doing real work. That's what builds trust. You can't fake that from a laptop in another state.

04
04 — services

what we do.

01
Video Production
Cinema-grade vertical and horizontal content, shot on location with gimbals and drones
02
Facebook & Instagram Ads
Full campaign management with hook testing, retargeting, and pixel/CAPI tracking
03
Landing Pages & Funnels
Modern, mobile-first pages built to convert cold traffic into booked appointments
04
CRM & Automation
Lead routing, follow-up sequences, AI voice agents, and pipeline management
05
Brand & Web Design
Complete digital identity from logo to website, built to match the quality of your work

not an account
manager.

I've spent 15 years behind the camera. 300+ productions. Cinematic work for brands, weddings, travel, and lifestyle content. Now I apply that same obsessive, detail-driven approach to building marketing systems for local businesses. I'm the one producing your content. I'm the one building your ads. I'm the one reading your data and making changes the same day. 4th generation Palm Beach local. I'm not going anywhere.
Jack Bates Founder, Bates Media • Jupiter, FL

schedule a
walkthrough.

I'll show you the exact system I'd build for your business. No pitch. No pressure. Just a breakdown of what's working, what's not, and what I'd do differently.

Book a 15-Min Strategy Call → Instagram